Panos Andrianos is an Athens based artist (cinematographer, graphic designer & painter). He is such as a member of the advertising company andrianosadv based in Greece and a member of Performing Architectures a London based company. He was born in 1987 and studied Fine Arts at UOI (2005-2012, dipl. project “Obsession Project”).

 

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Some words about branding:

“Branding is always determined by the image and feeling of the person that stands in front of me. Knowingly or not, it is that person that gives the main direction. But first I have to unlock him. We might talk about his work as an artist, as an owner of a big or a smaller company or as a representative of an organisation. Then I visualise his needs.

The challenge is always the same. I have to know the person in front of me to decode the needs of his company, to comprehend his work process, to understand how he wants to advertise his product. The collage has started to take form. That’s the first part of what I do and the most important regarding the final result.

In the second part, the whole profile gets built through cameras, brushes and colours on my analog and digital working spaces. That’s where a logo, a promotional video, a website is shaped.

This is my way to create. After all, this is the image that represents the sequence of our narrated interests.”

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Some words about painting:

“I didn’t really choose the paint life and anyway painting doesn’t have the place it used to have in the societies. I just do it with no purpose.”

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Some words about cinema:

“The art of arts.”

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contact: panos@andrianos.net